As the name suggests, viral marketing basically means that your web site or product will spread around the internet like a virus. By using easy to implement viral marketing techniques you are empowering visitors to your web site with an incentive to tell their friends about it. Another way is to write a short report in the form of an ebook then allow your visitors to download it and give it away for free to others by granting them the right to do just that ??' give it away.

In summary, you simply write your short report or ebook on a subject you are passionate about or have a particular interest in, include some relevant affiliate links, allow some of those links to be changed in to your customers affiliate link for the same product then grant them give away rights to your short report.

You will need software that enables the branding process to enable your customer to replace the affiliate links you chose to allow him to replace with his own but this is a relatively cheap one-time expense.

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However, whether you are aware of this or not, you should at least understand that SEO is vital to the success and survival of any online business. Without having your website optimized to compliment what Google looks for in a website to reward it with a good position on the search engine, your business is likely to fail as it wont be as visible as it ought to be to gain optimal traffic.

After all, if people cant find your website because its buried beneath thousands of other websites that arent optimized to compliment Googles liking, then where do you think these people are going to go when theyre looking for a product or service that youre selling? Theyre going to go to those websites that are optimized to Googles liking because their going to be more visible. In other words, theyre going to go to your competition, and you will be left behind. Actually, you wont even be left behind because they wont even know that you exist!

Now, if you want to avoid this, then you really need to take the time to educate yourself on SEO. But heres my word of caution to you. A lot of information about SEO tactics can be obtained in the form of a free downloadable ebook, and can even be purchased for very little money at places such as eBay. In fact, some of these ebooks are being sold merely for pennies on the dollar!

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In last years article I set myself the following targets:

* To increase the size of my ebay store and to keep to my target of updating my ebay store at least once a month:- 50/50 on this one. I did increase the size of my eBay store but I havent updated it every month.

* To increase the number of subscribers on my mailing list by at least 350 subscribers:- I didnt get an additional 350 subscribers but I came close.

* To create at least three more premium ebooks and sell them via ebay and my websites:- No progress here. I still just have one premium product.

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